Incoming first lady Melania Trump has entered the world of cryptocurrency with the launch of $MELANIA, a digital token, on the eve of her husband Donald Trump’s inauguration as the 47th President of the United States.
This announcement closely follows the release of $TRUMP by President-elect Donald Trump, marking the couple’s entry into the crypto sphere.
The $Melania Token Takes Over
The $MELANIA token, described as a digital collectable on the Solana blockchain, was unveiled through a post on the platform X, where Melania Trump shared, “The Official Melania Meme is live! You can buy $MELANIA now.”Â
The token has already shown significant market activity, trading at $12.21, up by an impressive 165% in the last 24 hours, with a global market cap of $1.86 billion.
Early Exchange Listings
Major cryptocurrency exchanges have swiftly acted to list $MELANIA, reflecting its growing popularity. Bitget announced its inclusion in the Innovation and Meme Zone with trading set to commence on January 20, 2025.Â
Deposits are already open, and withdrawals will follow on January 21. The exchange described Melania memes as digital collectables meant to symbolise support and engagement with the ideals the token represents.
Gate.io also confirmed the listing of $MELANIA, noting that it had already featured the token in its Gate Pilot program. Trading on the platform started at 03:30 UTC on January 20.
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Binance and Other Major Platforms Join
Binance, the largest global exchange, announced plans to launch perpetual contracts for $MELANIA on January 20, 2025, with leverage options of up to 25x. This move is expected to significantly enhance the liquidity and accessibility of the token for a wider audience.
Other exchanges, including KuCoin, Crypto.com, BingX, and MEXC, have added $MELANIA to their offerings. KuCoin detailed its timeline, with trading set to begin at 06:00 UTC on January 20. The exchange emphasized that the token represents a digital collectable rather than an investment product, aligning with disclaimers made by the official $MELANIA website.
A Surging Market
The rapid rise in the price and popularity of $MELANIA highlights the growing intersection of politics and cryptocurrency. It follows the trend set by $TRUMP, which also experienced volatile trading after its launch. However, both tokens include disclaimers cautioning users that they are not intended as securities or investment opportunities.
The launch of $MELANIA has added a new dimension to Trump’s public persona, intertwining political branding with the fast-evolving cryptocurrency market. While the token is marketed as a symbol of support and engagement, its impressive early performance and rapid adoption by major exchanges signal its potential to shape the growing market of meme coins.
Also Read: Jupiter Exchange And Meteora Lead The Charge In $TRUMP Token’s Successful Debut