JD.com, one of China’s leading e-commerce platforms, plans to pursue global stablecoin licenses to slash cross-border payment costs by up to 90%.
Liu Peng, CEO of JD Coinlink—a subsidiary of Chinese e-commerce giant JD.com—recently revealed that the company is actively testing stablecoins within the Hong Kong Monetary Authority’s (HKMA) regulatory sandbox.
These stablecoins are pegged to the Hong Kong dollar and potentially other fiat currencies, with the aim of enabling faster, more efficient, and compliant digital payments.
JD Coinlink’s initiative reflects JD.com’s broader push into Web3 and financial innovation, as it explores blockchain-based solutions to modernize cross-border commerce.
JD Coinlink Aims for Q4 2025 Stablecoin Launch Pending Regulatory Approval
According to Liu, JD Coinlink’s stablecoins could launch as early as the fourth quarter of 2025, pending regulatory approvals and successful pilot testing.
The company is prioritizing full compliance with local financial regulations while building an ecosystem that supports stable, transparent digital settlements.
JD sees stablecoins as a key tool for addressing the inefficiencies of traditional international payment systems, including high fees, slow transaction times, and limited traceability.
In parallel, JD Global Sale’s Hong Kong and Macau site will soon enable stablecoin payments, allowing consumers to settle purchases using these digital currencies.
This move not only promotes digital currency adoption in the retail space but also aligns with Hong Kong’s ambitions to become a leading crypto and fintech hub in Asia.
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JD.com’s Stablecoin Push Signals Major Blockchain Integration in Regional Commerce
JD.com’s stablecoin efforts mark a major step toward integrating blockchain into mainstream commerce in the region.
By leveraging stablecoins within a compliant framework, the company is positioning itself at the forefront of next-generation financial infrastructure in China and beyond.
JD.com’s stablecoin initiative is part of a broader strategy to revive growth after what CEO Liu Peng described as “five lost years” marked by stagnation and limited innovation.
Once a dominant player in China’s e-commerce sector, JD has recently fallen behind competitors due to slower adaptation and fewer new offerings.
The company is now seeking to reposition itself through bold ventures, including entry into food delivery, tourism, and digital finance.
The stablecoin project, in particular, reflects JD’s renewed focus on cutting-edge technology and cross-border efficiency, aiming to restore its competitive edge and modernize operations across its ecosystem.
JD.com’s Stablecoin Move Aligns with Growing Global Demand for Fast, Low-Cost Digital Payments
JD.com’s stablecoin push comes as global interest in stablecoins surges, driven by their ability to offer fast, low-cost, and borderless payments.
With rising adoption in emerging markets and growing institutional support, stablecoins are increasingly seen as a practical alternative to traditional banking systems.
Regulatory frameworks are also evolving, with regions like Hong Kong, the EU, and the U.S. actively exploring oversight for stablecoin use.
JD’s move positions the company to tap into this momentum, modernize its payment infrastructure, and enhance cross-border commerce at a time when stablecoins are becoming central to the future of digital finance.
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