Strategy (Previously MicroStrategy) has continued its aggressive Bitcoin acquisition in 2025, announcing the purchase of an additional 7,390 BTC for approximately $764.9 million.
According to the firm’s announcement, the purchase has been made at an average price of $103,498 per coin. The latest move underscores the company’s unwavering conviction in Bitcoin as a strategic treasury asset.
The firm has also reported an impressive year-to-date BTC yield of 16.3% for 2025, reflecting its successful timing and management of crypto holdings amid a surging market.
Strategy Holds 576,230 BTC Worth $40.18B as of May 18, 2025
As of May 18, 2025, Strategy now holds a staggering 576,230 BTC, acquired at an aggregate cost of roughly $40.18 billion. The average acquisition price across these holdings stands at $69,726 per Bitcoin—well below current market prices—indicating significant unrealized gains.
The purchase makes Strategy one of the largest corporate holders of Bitcoin globally, rivaling and even surpassing some national reserves.
Its long-term accumulation strategy not only showcases institutional confidence in Bitcoin’s value proposition but also reflects growing corporate interest in digital assets as inflation hedges and balance sheet optimizers.
Strategy’s BTC holdings continue to position it as a dominant player in the crypto-financial space, with its investments likely to influence broader market sentiment and set a benchmark for corporate crypto adoption in the years ahead.
Also Read: Saudi Central Bank Moves Towards Bitcoin, Taps MicroStrategy With 25,656 Share Acquisition
Institutions Buy MicroStrategy Shares for Indirect Bitcoin Exposure
In order to obtain indirect exposure to Bitcoin, institutional investors are progressively purchasing shares of MicroStrategy (MSTR).
They can take advantage of Bitcoin’s possible growth by investing in MSTR rather than owning the cryptocurrency directly, which could provide custodial and regulatory issues.
MicroStrategy is one of the biggest corporate Bitcoin holders in the world thanks to its significant investment. Interestingly, 14 U.S. states spent $632 million in MSTR in the first quarter of 2025, with California leading the way with $276 million.
By avoiding the complications of direct cryptocurrency ownership, this technique enables public funds to acquire exposure to Bitcoin through a regulated equity.
Furthermore, MSTR stock is owned by 814,000 individual investors and more than 13,000 institutions, giving about 55 million American investors indirect exposure to Bitcoin.
MicroStrategy’s Bold Bitcoin Strategy Sparks Corporate Adoption Wave
Due to MicroStrategy’s strong Bitcoin approach, several businesses have integrated Bitcoin into their treasuries, sparking a wave of corporate acceptance.
Notably, in an attempt to follow MicroStrategy’s lead, GameStop declared that the money raised from a $1.3 billion convertible note issuance will be used to buy Bitcoin.
Similarly, Semler Scientific made Bitcoin its main treasury asset by purchasing 871 BTC for $88.5 million.
Kontrol Technologies, a Canadian company, followed suit by investing $1 million in Bitcoin as part of its diversification plan. In line with MicroStrategy, these actions show a rising business trust in Bitcoin’s potential as a store of value and an inflation hedge.